Wiggler was founded in the early 1950s in Gothenburg and initially focused on casting sinkers, jigs, and fishing lures. The Wiggler lure and Viking Herring were some of the first lures produced and are still on the market today. Nowadays, Wiggler is located in Stora Höga, just south of Stenungsund. In addition to its own products, Wiggler is a distributor for around 30 brands, including Bomber Lures, SPRO, Relax, Mustad, and Gamakatsu.
Length of lure (grouping) Indicates the range within which the lure’s length falls.
Hook size (multi)
Hook size is denoted by a number. The higher the number, the smaller the hook. Size 30 is a tiny hook, 4 is significantly larger. If there’s a zero after, e.g., 2/0, it’s even bigger. The higher the number before the zero, the larger the hook. We have a range from the smallest hook, size 30, to our largest, 18/0.
Fish species
Here, we’ve categorized the products based on which fish you want to hook. We’ve relied on what manufacturers specify, but also on experience of what usually works. The list could almost be endless, and many things work for more species than we’ve listed, so don’t be afraid to experiment.